You've built a Strong product
Does the market see it that way?
We help Data and AI startups close the perception gap, so the value they've built is unmistakable from the first click.
Strategy-led, not just design
Live in weeks, not months
Built for SEO and AEO
Your product was never the problem
The old brand couldn't keep up
You were heads-down shipping, the product got sharper with every release, but the market still sees the old story.
Your strongest prospects quietly click away.
ENGINEERING THE BRAND, IN YOUR FAVOR
From overlooked to obvious
Win them over before the call
A complex product, clear on the first visit. Buyers grasp the value before they ever talk to sales.
Make the value self-evident
By closing the gap between how sharp the product is and how confident buyers feel acting on it.
Own the solution, long after launch
A website and brand toolkit that scales with the product, and that your team owns from day one.
Featured Work
16+
Years of Experience
90+
Projects Shipped
45+
Founders Served
Website
Launch-Pad
An 8-week custom build that proves you've arrived.
Bespoke, on-brand designs in Figma
Responsive & accessible website development
Easy updates, version controlled
Custom animations and interactivity
Built for SEO and AEO
Post-launch support
Brand Positioning & Messaging Add-on available Added
Identity Design & Brand Styleguide Add-on available Added
Testimonials
Many agencies I’ve worked with in the past required hand-holding and extensive feedback, but not Alex. He had a clear vision and was proactive from day one, going above and beyond to build a cohesive brand and website for our highly technical product. From the beginning, I could trust that we were in great hands.
Carol Lu-Vernooij
Shortly after launching, we received M&A interest from several companies, so the website became the perfect landing page for anyone doing due diligence on our company. Alex transformed a site that confused visitors into one that clearly communicated our value. He was organized, thoughtful, and technically precise, and the Webflow build was flawless.
Julia Neagu
From identity design, to web design and web development: at every stage we worked hand in hand until we developed an amazing brand and website. Honestly, I have worked with other agencies, but from this point forward I have ONE stop!
Irit Levi
The rebrand and new website are incredibly impactful and truly reflect who we are. Alex and his team translated what we do into a genuine masterpiece! We’ve received so many compliments from visitors at events. Hire Alex for any strategic design work!
Stephanie McNeil
Alex and his team always exceed all of my expectations and truly capture the essence of what I need and more. Look no further if you need an amazing website from experts in branding and design. I'm seeing the results in terms of new clients and great feedback.
Dr. Brian M. Harman
Our website turned out amazing, and we've seen a significant boost in leads. Throughout the process, Alex is patient, kind, helpful, and easy to communicate with, so working with him feels natural. If you're looking for a dynamic and attention-getting way to showcase your product, look no further!
Jim Laurain
Working with Alex is always a pleasure. His skill, passion, and attention to detail are evident throughout the process, he's extremely thorough, clearly understanding our business and customers, ultimately helping us build the tools to make a difference in the world.
Max Menaged
Alex always rises to the occasion, asks the right questions, and allows me to get the clarity that I need. He built a brand system that's reflective of our values and designed a beautiful website, setting the foundation to grow our business the right way.
Konstantinos Kollias
A FOUNDER-LED DIGITAL STUDIO
Strategy first, execution to match
Hi, I am Alex Hartan!
For more than a decade, I've worked with everyone from scrappy startups to established companies. Along the way, I saw the same pattern: the winning brands don't always have the best products, they're the ones whose value is impossible to miss.
Now I've distilled everything I learned into a repeatable process that's taken startups like Tobiko and Quotient AI from overlooked to acquired.
Think we're a good fit?
The BLUEPRINT
01. Brand Alignment
Discovery workshop and assets collection
Validating the visual direction
Sitemap and wireframes
02. High-Fidelity Designs
Custom page designs in Figma
Diagrams and product visualizations
Bespoke icons and imagery
03. Web Develoment
Development, based on the approved designs
Custom animations and interactions
CMS setup, third-party integrations
04. Website Delivery
Performance, accessibility & SEO optimization
CMS / Editor training session
DNS setup & launch
A brand thatcarries its weight
ONCE THE GAP IS CLOSED
Enterprise buyers
trust you on sight
Your website and brand do the heavy lifting, giving sales a head start.
Everyone tells
the same story
Product, marketing, and sales aligned on the same vision, telling it the same way.
Time and energy,
back to you
You're free to focus on the product and the company you set out to build.
Does the market know it?
If the answer is 'not yet,' the gap is in the brand, not the product. Let’s have a 30-minute discovery call and start closing it.
FAQ
Can’t find your question in this list?
Reach out and we'll answer within two working days.
What kind of companies do you work with?
I normally partner with Data and AI startups (Seed to Series B) that have an excellent product, but whose branding and marketing are holding them back. What brought them this far no longer works, and they're ready to align their brand and web presence with their product's reality and ambitions.
What's the typical price range?
Who will I actually be working with?
You'll work directly with me, Alex. I'm the creative lead on every Galvanite project and your single point of contact start to finish. For production I bring in vetted specialists matched to your project, while the strategy, design direction, and accountability stay with one senior person: me.
What happens after we launch the website?
Will this process be time consuming for me and my team?
The process requires minimal effort from you. I'll mainly need your input during the initial strategy workshop and the weekly check-ins for feedback, roughly 3-4 hours total.
Will my team be able to update content of the website?
Absolutely. The CMS Editor lets your team make timely updates safely. At the end of the project you'll receive a dedicated training video walking through the Editor, so anyone on your team can manage content with confidence.
Can you help us with brand strategy and positioning?
Yes. I offer strategic support to refine your positioning and develop a comprehensive Brand Strategy Roadmap: a foundation for all your future marketing.
Check out the case studies to see it in action.
Do you offer brand identity, or logo design?
Absolutely. Your brand will come to life with a custom logo and a complete identity system, to complement your messaging. It's available as an optional upgrade.
To see how I've helped other clients transform their brands, take a look at the case studies.
Can you migrate my website from WordPress or Squarespace?
Yes, this kind of migration is quite common. Your URL structure will remain intact to preserve your traffic and search rankings.
How do we get started?
