We make hard-to-explain products easy to showcase

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We help practical startups gain momentum by translating the complexity of their technology into compelling brand stories and engaging websites.

HELPING startups grow across four continents:

Amazing product, lost in translation?

Not getting the traction your product deserves?

You’ve built a great product, but your marketing is lagging behind.

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Your marketing is inconsistent

And it's not converting, because your prospects are not "getting it".

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You tried fixing this internally

But you're too close to the product to truly convey its value.

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Your product has seen overnight success

But the current brand makes you look smaller than you are.

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Long sales cycles due to product complexity

If only prospects could see the value that you see in your product...

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OUTSTANDING PRODUCT, OUTDATED BRANDING?

We're here to uncoverits true potential

Our process for making your product clear, compelling, and investment-ready.

Brand Strategy

Express  
Forge

A polished landing page in 30 days

Create instant hype around your offer by building a stunning, conversion-focused landing page, in just 30 days.

Our express process transforms your product story into a powerful conversion engine that turns heads and drives sales.

Identity Design

Foundation  
Forge

The website your product deserves

The front door of your business, your website is the foundation of your marketing, and the place where customers find you.

We build powerful, flexible web solutions that spark the imagination, and convert curiosity into engagement and brand loyalty.

Website Design and Development

Full Brand
Forge

Complete brand transformation

Your product has evolved beyond its branding? Does your marketing not capture the essence of what you offer?

Let’s understand where you're heading, and craft a brand story from the ground up, that is relevant and true to your product.

Book a Brand Audit and get the insights to move forward with your branding
Not sure where to start?

Give your product a Rust Check™

When your branding feels off, but you just can’t put your finger on it, the Rust Check™ is ideal for you.

This is an express program that shakes off the rust off your brand, and offers a detailed report, outlining gaps and opportunities to pursue in your marketing and your branding.

And best of all, the price of the Rust Check will be discounted on any future package you buy.

Astounding ability to take complex ideas and simplify them

Alex incorporates design, development, branding, an amazing process, along with commitment and caring. From identity development, to design and site development - at every stage we worked hand in hand until we developed an amazing brand look and website. Their process ensures we complete every step before moving to the next one. I have worked with other agencies - but from this point forward I have ONE stop!

Alex incorporates design, development, branding, an amazing process, along with commitment and caring. From identity development, to design and site development - at every stage we worked hand in hand until we developed an amazing brand look and website. Their process ensures we complete every step before moving to the next one. I have worked with other agencies - but from this point forward I have ONE stop!

Irit Levi

Irit Levi

Founder of Day-by-Day

Stunning, simple, streamlined, and effective

Alex and his team always exceed all of my expectations and truly capture the essence of what I need and more. Look no further if you need an amazing website from experts in branding and design. I'm seeing the results of their work in terms of new clients and favorable feedback about the website.

Alex and his team always exceed all of my expectations and truly capture the essence of what I need and more. Look no further if you need an amazing website from experts in branding and design. I'm seeing the results of their work in terms of new clients and favorable feedback about the website.

Dr. Brian M. Harman

Dr. Brian M. Harman

Founder, BMH Accelerator

Shorter sales cycles, and a dynamic increase in web leads

The process is very well structured, and everything builds on itself. Our website turned out amazing, and we've received countless compliments, plus a significant boost in web leads since we launched. Throughout the process, Alex is patient, kind, helpful, and easy to communicate with — working with him just feels natural. If you're looking for a dynamic and attention-getting way to visually represent your brand and website, look no further!

The process is very well structured, and everything builds on itself. Our website turned out amazing, and we've received countless compliments, plus a significant boost in web leads since we launched. Throughout the process, Alex is patient, kind, helpful, and easy to communicate with — working with him just feels natural. If you're looking for a dynamic and attention-getting way to visually represent your brand and website, look no further!

Jim Laurain

Jim Laurain

Head of Growth at Aampe

Building the tools to make a difference in the world

Working with Alex and his team is always a pleasure. Their skill, passion, and attention to detail are evident throughout the process, they're extremely thorough, clearly understanding our business and customers, and most importantly, they are helping us build the tools to make a difference in the world.

Working with Alex and his team is always a pleasure. Their skill, passion, and attention to detail are evident throughout the process, they're extremely thorough, clearly understanding our business and customers, and most importantly, they are helping us build the tools to make a difference in the world.

Max Menaged

Max Menaged

Founder of Enviropay

The foundation to grow my business the right way

When I decided to pivot my business, I realized I needed guidance. Alex always rises to the occasion, asks the right questions, and allows me to get vital clarity for my project. He and his team built my branding system that reflects my values and principles and designed a beautiful website, setting the foundation to grow my business the right way. I recommend Alex to any business owner looking to take their brand to the next level.

When I decided to pivot my business, I realized I needed guidance. Alex always rises to the occasion, asks the right questions, and allows me to get vital clarity for my project. He and his team built my branding system that reflects my values and principles and designed a beautiful website, setting the foundation to grow my business the right way. I recommend Alex to any business owner looking to take their brand to the next level.

Konstantinos Kollias

Konstantinos Kollias

Founder of The Forest Method

CASE STUDIES

Brand Transformations

Why companies
work with us

Everything we build is aligned with your brand story, supporting your goals.

Open-minded
Approach

Together we will uncover the hidden gems in your product and crystallize its value for your audience.

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Ensuring Brand
Consistency

We create a comprehensive brand blueprint that becomes your roadmap to recognition and trust.

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Precision-Crafted
Designs

We always deliver meticulously crafted solutions that elevate your brand and amplify your story.

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Fueling Your
Marketing

Your team will have everything they need to connect with your customers at scale, and drive meaningful results.

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No Templates,
No Gimmicks

Our solutions are custom-built, tailored to your unique needs and goals, with no unnecessary clutter.

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Optimized
Performance

Your new website will be in line with modern standards and fine-tuned to be accessible and discoverable.

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FAQ

Can’t find your question in this list?
Reach out to us and you'll have an answer within two working days.

What kind of companies do you work with?

We work with companies who are looking to make a positive change in the world through their products. We firmly believe that when implemented well, technology can be a tremendous force for good.

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How long does a project take, on average?

A typical project will take between two and four months. The objective is to solve a specific problem in the shortest time possible.

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Will this end up costing more than what's specified in the proposal?

The price you agree to in the proposal is exactly how much you’ll pay and not a cent more. If we have underestimated how long it takes me to do the work, that’s our problem, not yours.

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What are the payment terms?

The payment terms are typically 50% upfront and 50% after we launch in impeccable working condition. For longer projects, we can split the budget into more than two installments, depending on the scope of work.

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What happens after we launch the website?

When we launch, we'll be 100% hands on, making sure everything looks and works impeccably. Post launch, we'll be available for 30 days for any necessary fixes, as part of the original scope.

Within the first week, we will onboard you to the new Webflow site, and you'll receive a training session created so that you and your team can update your website with ease.

And if you'll want to make improvements to your website in the future, .

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Will I need to hire a developer for this?

No, building a fully-functional website is an integral part of our offer and it's included in our process.

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Will this process be time consuming for me and my team?

Our process is streamlined and requires minimal effort from you and your team. We will need your input mainly during the initial strategy workshops and during regular check-ins for feedback.

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How do I know that you’ll deliver what we need?

All the specs and deliverables are clearly outlined in the project proposal. At the end of the project, before the final payment is released, we will make sure that everything is in line with the proposal we agreed upon.

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Will this integrate with my existing marketing strategies?

Our services are designed to be complementary and seamlessly integrate with your existing marketing, enhancing and elevating your current efforts.

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Can you also help with copywriting?

While copywriting is not part of our offer yet, we have a network of excellent copywriters who can help if needed, as an add-on to the original project scope.

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Will my team be able to update content of the website?

Absolutely! Webflow has an excellent Editor interface, which allows members of your team to make updates safely and timely. At the end of the project you'll received a training session, in which we'll review Webflow's Editor and coach your team on how to use it.

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Will I need to pay for website maintenance?

We aim to put our clients in the driver's seat, and deliver self-sufficient, maintenance-free websites, with minimum ongoing costs. Your team will be trained on updating the content of the website, and your only ongoing commitment will be paying for the domain and the hosing of the website.

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Can you migrate my website from WordPress or Squarespace?

Yes, we can make that transition. We'll maintain your URL structure intact, to preserve traffic and SEO ranking.

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Can you build a website that integrates with [this] third-party tool?

Webflow integrates directly with hundreds of third-party tools, and indirectly(through Zapier) with virtually every tool out there. Whatever workflow you have in mind, if you can put it on paper, we can build it out.

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I have a specific short-term challenge with my branding or website. Can you help?

The Brand Audit seems like a great solution for your needs. It's an express consulting session that will uncover hidden gaps in your current branding, as well as opportunities you can pursue. Within 48 hours, you will receive an accurate snapshot of your current branding and a short-term plan of action tailored to your goals.

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How do we get started?

Just fill out , and we'll get back to you within two working days, to schedule a discovery call.

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Magnetic Homepage Blueprint by Alex Hartan: A step-by-step guide for turning the visitors of your website into customers

Want to hone your homepage?

We've packaged 10+ years of homepage revamps into this game-changing guide, including:

  • How to structure a compelling homepage
  • Conversion techniques and best practices
  • What makes people trust and buy your product
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